We will also analyze main types of context search advertising and ads in networks. Course materials Information about contextual advertising Contextual advertising systems Types of contextual advertising stages of creation module Yandex. Direct This module is dicat to diving in Yandex Direct. Let’s create an account in management and reveal the main functions of the advertising office. Let’s find out how search advertising works in. Yandex and how advertising works in networks in Yandex. YAN What is Yandex. Direct How search advertising works How network advertising. YAN works Know the interface semantic core with modules.
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We will walk you through the entire process of creating key masks. Let’s figure out what life hacks are for a more thorough selection of key masks, consider various possibilities. For collecting key phrases and find out how to make our semantic core Belarus Mobile Number List so that only the target audience likes it. Find Key Masks. Collection of key phrases Delete key phrases Group your keywords. Module Copywriting. This module is devot to advertising in two aspects technical and marketing. On the one hand, we will learn how to fill out ads correctly Yandex requirements, character limits.
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On the other hand, we will understand exactly what information nes to be plac in advertising so that it attracts real customers. Write heading n. Write a header n. Quick links and their descriptions Link display Business card Announcement text How to upload ads to Yandex Direct Module Preparing Campaigns for Launch This section of the B to B Database course is devot to the final stage of preparing advertising campaigns setting parameters. We make sure our campaigns are more likely to pay off after launch, with accurate quotes and proper post sales analysis. How to cross out a minus and remove duplicates in the keys How to set campaign parameters How the auction works.