When choosing a movie, restaurant, type of washing powder, or when looking for a doctor, we are guide primarily by the opinions and recommendations of other users. At every step, consciously or not, we use the reviews of ordinary consumers. According to the advertising agency Markley Partners, as many as of respondents from the Z generation and millennials, when making purchasing decisions, use the opinions and content of influencers that are authentic and creible they are not subject to sponsore posts. This proves that User Generate Content UGC builds brand trust, and thus is one of the best content marketing strategies that can be use when building a brand image.
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Try it for free What is User Generate Content? What is UGC? User Generate Content the name seems to be simple and understandable, but it is worth delving into this phenomenon. What is UGC and how to effectively encourage users to create Croatian Email List content about our brand? UGC by definition is any voluntary content that has been create and publishe by independent and unprofitable Internet users. The authors do not receive any remuneration for generating content, they are often fans of a given brand and willingly show it in social meia.
That You Should Not Be Afraid
Gaine popularity in the st century in the era of social networking and digital marketing. User Generate Content can come from B to B Database two sources, one of them is the so calle top downs i e. people active in social meia, as influencers, bloggers, journalists, or generally professional creators. The second type are the so calle bottom ups i e. people close to your brand’s customers, e g. family, friends, peers with similar interests, whose opinion customers take into account when making purchasing decisions. User Generate Content types There are so many different types of user generate content.
