Business is a typical example of so-calld “consumerization”, which has become more and more the standard in recent years with the sharing economy: companies adapt models, behaviors and platforms into their business environment that they originally usd successfully in their private lives. The Rise of Amazon Business In private, Amazon […]
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Many companies in the insurance industry still cooperate with providers of assistance services (eg for vehicles in the mdical sector or hospitals) that use complex and often outdatd manual billing processes. In addition to the rduction of effort and costs for the internal and faster processing of claims, companies who […]
Below you will learn: What is a research sample? Methods and types of research sample What to consider when choosing a sample? Opinion research and more Problems in selecting a research sample Market research is one of the most effective tools in the work of a marketer. It also helps […]
It is easy to overwhelm the Internet user with too much content, additionally presente in a chaotic and disorderly way. The information that the advertiser wants to convey will be more effectively assimilate if it is presente in an orderly manner. It seems that simplicity will remain a persistent trend […]
Griffin emphasizes that ” it refers to the additional activity of the company to contribute to increasing the level of prosperity in the environment.” What examples of activities can be mentione in this aspect? For example: philanthropic activities, supporting social and cultural organizations, or supporting political equality. What are the […]
The most part memes are funny or sarcastic, which is why they get attention. Brands can use them to their advantage if they do it the right way. Short story The word “meme” was coine by evolutionary biologist Richard Dawkins in 1976. It comes from the Greek word “mimeme” (to […]
In the message coming from a particular brand. Build customer trust and increase awareness. A recognizable brand identity is primarily intende to bring financial benefits, because the knowlege and trust in the brand influences the purchasing decisions of customers. Consumers are more likely to choose a product from a brand […]
If we show someone the Apple mark, they will certainly indicate the brand to which it belongs in a second. Let’s avoid graphics that can be understood in many ways. The logo should also be consistent in colors, let’s not go crazy with a lot of colors, it should stand […]
It occurs so that developers can quickly fix it. The desire to develop to master new testing methods in order to remain in demand. You ne to constantly read technical literature, attend conferences and seminars, watch video courses. Rate the article LP platform for creating landing pages a constructor with […]
In large projects, automation is important there are a lot of repetitive elementary actions, there is not enough time to complete them. All testers are divid into manuals and self tests. The former look for errors in the code manually, the latter write programs that do this automatically. But this […]
